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As an internet marketing strategist, I have to help businesses big and small figure out how to get found online. I didn’t start out as a marketer, mind you. My origins were actually a lot more artistic -- as a piano teacher and choir director mainly....

Multi-level marketing is a contentious subject for home-based businesses. Even though it’s been a thing since the 1960s, it’s still regarded by many as a scam or rip-off. And, to a certain extent, much of the industry involves hype at an almost cult-like level. But is...